So our main TV has been on the fritz for about two weeks now. It was power failing frequently. At first, maybe once or twice a day. Then every few hours. Finally, it would go down every few minutes and come back on for less and less time. We have a 36" Hitachi HDTV that works (old school, but gorgeous CRT picture still after almost seven years.) The TV that blew is a 55" Sony LCD Projection (KDF55SX955, right before the SXRD/Bravia 1 started). I knew that now is one of the times of the year that TVs go clearance to make way for newer models. I know the big push is LCD, 120Hz, 1080p. Until about the last year or so, I had kept very up to date on this stuff. My penultimate role (the one before my last one) at work depending on this knowledge to a degree. It was useful conversationally, plus I like tech. But knowing about a bunch of stuff you have no intention of buying is pretty worthless, even by my standards. As luck would have it, my wife and I got a phenomenal deal on a TV because we were willing to buck the trends (it's a 720p set, but we were coming from that), and know some good people. I don't know where you stand on plasma, lcd and the rest, or brand preference, but I bought a TV I thought was a little beyond my reach. Blah blah blah, enough preface. Pioneer Elite Pro1150HD, 50 inch plasma from the new Kuro line. Supposedly the best black level available on a TV. I don't even have it calibrated properly yet, and I have to agree. Debut price: $4500, June 07 Price paid: $1200. Mar 09 My rationale was that we sit approximately 10 feet back from the TV anyway. 1080p in my view benefits you most if you live in an apartment, can't sit back more than 6-8 feet, and on a lesser set would see pixels or screen-door effect. Plus (I was a fool who got HD-DVD, but got the player for free, so whatev) I know HD movies on the Sony were gorgeous until recently, so our upgrade to Blu-Ray should be even better.